Tracy Zothner

• Successfully executed multiple estate sales per month, effectively leading a team to organize and run estate sales, handling everything from property setup and item pricing to customer service and revenue generation.
• Key responsibilities include managing sales staff, developing sales strategies, overseeing inventory, coordinating logistics, and ensuring efficient execution of sales events to maximize client satisfaction and profit.
• Provide operational knowledge and back-end support of retail point of sale system and exceptional customer service to buyers throughout the sales process, resolving any issues promptly to ensure a positive experience.

• Communications Program Manager for global Workplace Resources organization developing and implementing communication strategies to achieve organizational goals.

● Managed the implementation of a major change project working with corporate communications to create educational materials for Cisco’s divest to invest strategy, which is focused on further reducing its real estate footprint, investing that savings into modernizing spaces within the core portfolio.

•Development of Sharepoint microsites to educate and inform employees and stakeholders.

● Created board and executive presentations for SVP, Workplace Resources, including writing and editing white papers, scripts and other materials.

• Senior Communications Consultant for Workplace Resources, Employee Services, Engineering IT and Information Security organizations.
• Developed Employee Services comprehensive organization overview, influencing brand development for organization; created executive presentations for SVP, Employee Services.
• Developed Engineering IT web portal, including authoring and editing online content and articles, developing style guides, templates, and publishing processes; identified effective navigation and user experience utilizing agile-based tools and methodology; utilized change management tools to drive adoption of new site, and enhanced website content. with data from Google analytics.
• Created and deployed security awareness messaging including creating e-learning content, executive briefing materials, presentations and white papers, speeches and targeted internal marketing communications campaigns on how the company protects information. Ensured consistency in executive and brand voice and maintained communications standards across channels.

• Strategic Communication Lead for the Army Counter-Improvised Explosive Device (C-IED) Program
• Responsible for writing and editing a variety of educational and promotional materials for C-IED Program, including videos, brochures, banners, presentations, program messaging and other content distributed to stakeholders via briefings, website updates, articles and press releases.
• Designed a variety of graphics and training materials for use on the C-IED Program website. Created, maintained, and updated team SharePoint site with latest internal information and documents to promote collaboration and promote knowledge management.

• Created and led overall communication strategy to support the company’s business priorities and to promote awareness of corporate programs, services, policies and procedures and drive employee engagement under the direction of Vice President and Chief Human Resources Officer.
• Created communications on behalf of the executive team, including dynamic presentations, speaking engagement prep documents, keynote speeches, announcements, and videos. Prepared executive briefing materials as needed for customer meetings, company-sponsored events, and town halls.
• Created presentations, web content, video scripts, talking points, executive communications, and other internal communication content.
• Managed various internal communications programs from concept to completion. Coordinated and maintained website content and design to ensure consistency, integration, accuracy and usability.

• Lead development of communication strategies and integrated communication plans for the MINT Program, a global Track & Trace Program for an international agricultural company.
• Developed change program communication strategy and communication plans in alignment with Syngenta R&D Communications and other corporate change programs and fostered key working relationships with internal and external program stakeholders, ensuring effective integration of projects.
• Managed, produced content for, and ensured the impact of key internal communications products including an e-newsletter and Syngenta’s intranet.
• Developed, wrote and distributed regular program status reports, including creating presentation materials for use in team, management and corporate meetings and coordinated development, implementation and ongoing use of surveys/evaluations related to the program.

• Communications Manager for SAP Implementation, Organizational Integration and Intranet development projects.
• Developed the overall change communication strategy and detailed communications plans, communications materials and key communication mechanisms for each project.
• Developed key relationships and worked closely & collaboratively with a variety of teams to ensure that the communication strategy and detailed plans supported the overall project plan.
• Assisted with the planning, development and implementation of the corporate intranet, development of all content, and other communications related to the launch of the intranet.