Susan Miner
Cornelius
Summary
Goal-oriented manager with distinguished experience in the fitness industry as well as the property management field. Proven leadership abilities with the ability to foster a team environment. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent with a focus on member relations and retention. Seeking a position which allows for growth and learning opportunities where my skills will be utilized.
Overview
31
31
years of professional experience
1
1
Certification
Work History
Sales Manager
Orange Theory Fitness
05.2025 - Current
- Complete lead generation and CRM follow up utilizing company programs as well as MindBody
- Set personal goals in order to reach and exceed studio KPIs
- Complete full sales cycle from prospect to close
- Responsible for all aspects of member experience including billing, scheduling, outreach and experience
- Handle customer relations issues, enabling quick resolution, and client satisfaction.
- Achieve and exceed sales goals consistently and service targets by cultivating and securing new customer relationships.
- Compiled and analyzed data to determine approaches to improve sales and performance.
Assistant Manager
Planet Fitness
01.2024 - 01.2025
- Utilized DataTrak/Ignite to print and review daily member and budget reports
- Used deescalation skills of member conflicts as they arose
- Promoted a team oriented staff with a leadership style working alongside each team member in all tasks
- Provided consistent member engagement to ensure retention
- Assisted members with new agreement sign up, familiarization with the club
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
Fitness Manager
Denver Health and Fitness
05.2021 - 01.2024
- Managed Personal Training, Small Group and Group Exercise programs
- Onboarded all employees and members
- Created goals for employee KPIs and conduct quarterly performance reviews
- Recruited, hired and trained all personal trainers and group instructors on gym policies and member relations
- First point of contact for members upon joining
- Developed and implemented new member onboarding, offering body composition scans, goal setting and one thirty minute training session
- Sold and upsold members on training packages and small group memberships
- Managed personal training, small group and group exercise schedules
- Effectively tracked attendance, schedules and employee performance in order to offer the highest level of classes for members
- Promoted and implemented strategies in order to maintain high retention and rates among personal trainers and small group classes
- Created the first nutrition program for the club
- Wrote copy for the company website, app, and newsletter
- Increased personal training sales consistently
- Designed small group training program and increased member joins and retention rate within the program
- Developed, executed and maintained the budget for all fitness departments within the club including instructor pay, member rates and bonus and raise structure
- Implemented effective social media strategies facilitate new business and promote patronage in existing customers.
- Fostered positive working environment for all employees by encouraging staff members to voice opinions and concerns without fear of reprisal.
- Trained newly hired employees, offering insight into job duties and providing positive feedback on work.
- Helped clients set and achieve health and wellness goals.
- Met or exceeded monthly revenue and training goals.
- Monitored and evaluated program performance to determine value and quality.
- Provided individualized fitness assessments, program designs and nutrition counseling services.
- Coordinated marketing efforts to promote fitness and wellness programs.
- Developed and implemented comprehensive fitness and wellness programs to promote healthy lifestyles.
- Conducted needs assessments or surveys to determine interest in or satisfaction with wellness and fitness programs, events or services.
Personal Trainer, Nutrition Coach, Marketing
Raw Fitness
05.2019 - 01.2021
- Perform assessments on clients
- Assess client goals
- Design appropriate programming
- Consult clients on nutrition and goal setting
- Form client relationships ensuring retention
- Build online presence of gym
- Build online community of gym members
- Design and implement challenges for members and outside gym growth
Personal Trainer
Self Employed
07.2017 - 06.2020
- Performed assessments on clients
- Assessed clients goals and limitations
- Designed appropriate programming
VP, Regional Marketing/Business Development
Matthews Inc, Pgh, PA
06.1995 - 01.2015
- Created and maintained budget for media purchasing for regional multi-family housing properties
- Recruited, hired and lead a team of leasing consultants, property managers and maintenance staff for tri state area
- Designed and implemented marketing strategies for occupancy growth
- Developed budgets for 32 properties including capital projects, resident rate increases, employee salaries and raises and resident retention
- Handled conflict resolution between staff members and residents
- Created goals for lease up on new properties in order to open at a maximum revenue potential
- Increased company growth through collaboration with sales and marketing departments.
- Managed large-scale projects and introduced new systems, tools, and processes to achieve challenging objectives.
- Conducted performance evaluations, compensations and hiring to maintain appropriate staffing requirements.
- Executed appropriate staffing and budgetary plans to align with business forecasts.
- Developed innovative sales and marketing strategies to facilitate business expansion.
Education
Diploma -
National Personal Training Institute
Charlotte, NC06.2017
BA - English
Carlow University
Pittsburgh, PA05.1995
Skills
- Consultative and relationship selling
- Recruiting and interviewing, goal setting and evaluating of staff
- Facility management
- Program development
- Social media promotion
- Lead generation strategies
- Revenue growth, payroll processing, budget development
- Class scheduling optimization
- Extensive working knowledge of DataTrak/Ingite and MindBody systems
Certification
- NASM Personal Trainer
- NASM Corrective Exercise Specialist
- Precision Nutrition Level One Nutrition Coach
- Precision Nutrition Level Two Nutrition Coach
- CETI Cancer Exercise Specialist
- CPR/AED
Timeline
Sales Manager
Orange Theory Fitness
05.2025 - Current
Assistant Manager
Planet Fitness
01.2024 - 01.2025
Fitness Manager
Denver Health and Fitness
05.2021 - 01.2024
Personal Trainer, Nutrition Coach, Marketing
Raw Fitness
05.2019 - 01.2021
Personal Trainer
Self Employed
07.2017 - 06.2020
VP, Regional Marketing/Business Development
Matthews Inc, Pgh, PA
06.1995 - 01.2015
BA - English
Carlow University
Diploma -
National Personal Training Institute
Certifications
NASM CPT, CES
CETI Cancer Exercise Specialist
PnLevel 1 and 2
ACE Autoimmune Specialist
CPR/AED