Stacie P. Brenner
Troutman
Summary
Strategic marketing and partnerships executive with extensive experience in revenue growth and brand positioning. Successfully drives high-impact marketing campaigns and negotiates lucrative sponsorships across diverse sectors, enhancing visibility and engagement while delivering measurable business outcomes.
Overview
25
25
years of professional experience
Work History
Luxury Real Estate Broker
Mitchell Forbes Global Properties
Lake Norman & Charlotte
01.2023 - Current
- Market and sell luxury residential and waterfront properties across Lake Norman, Charlotte, and North Carolina mountain regions to attract high-net-worth clients
- Advise clients on pricing strategy, staging, and market positioning to maximize property value and speed to sale
- Develop high-impact digital and print marketing campaigns that effectively position listings and engage affluent buyers and investors
- Leverage global exposure through Forbes Global Properties network to connect listings with international audiences
- Build and maintain a robust referral network and client base through strategic relationship-driven business development efforts
Chief Strategist
SURGE Strategy
Troutman
01.2017 - Current
- Advise executive teams on brand positioning, product launches, and long-term growth strategy
- Lead strategic marketing and partnership initiatives for clients across sports, consumer brands, and experiential platforms
- Negotiated and managed partnerships with athletes, celebrities, venues, and media assets to enhance visibility and engagement
- Developed sponsorship strategies that generated revenue, opened new markets, and expanded brand reach
- Drove ROI through integrated campaigns across digital, experiential, and traditional channels
Senior Director, Event Marketing
Roush Fenway Racing
Concord
01.2015 - 12.2016
- Executed national experiential marketing initiatives that attracted and retained sponsors
- Coordinated cross-functional teams and vendors to deliver premium, high-visibility events that exceeded partner expectations
- Enhanced sponsor engagement through strategic integration of brand assets into team experiences
- Directed hospitality, partner events, and fan engagement programs for NASCAR Cup and Xfinity Series teams
Senior Director of Accounts & Business Development
Keystone Marketing / Wildfire
Winston-Salem
01.2012 - 12.2015
- Led business development and account strategy for a full-service marketing and sports agency
- Secured and managed strategic partnerships with brands including Mondelez, Hanes, and Cargill, enhancing brand presence in key markets
- Managed client relationships within NASCAR and CPG sectors, enhancing brand visibility and demonstrating measurable ROI
- Developed integrated marketing campaigns utilizing sponsorships, retail activation, and media channels to maximize audience engagement
- Oversaw cross-functional teams delivering campaigns across packaging, digital, promotions, and events
Account Manager
Octagon
Huntersville
01.2004 - 12.2011
- Delivered $20M+ annual media value from sponsorship activations and branding initiatives
- Managed $4M+ experiential marketing budgets for Sprint/Nextel NASCAR partnerships, maximizing ROI through strategic allocation
- Led execution of high-profile events including NASCAR All-Star Race and Awards Ceremony
- Coordinated with teams, tracks, and stakeholders to ensure seamless execution of programs, enhancing overall event success
Founder & President
Brenner Events
Winston-Salem
01.2001 - 12.2004
- Executed large-scale events, including festivals attracting 60,000+ attendees
- Secured multi-year contracts with municipal and corporate clients including City of Winston-Salem and Krispy Kreme
- Led marketing initiatives, secured sponsorships, and coordinated event execution
- Established and managed full-service event and marketing company for corporate and nonprofit clients
Education
Bachelor of Arts - Communications
University of North Carolina At Charlotte
Charlotte, NCSkills
- Luxury real estate marketing
- Property valuation
- Revenue growth and business development
- Client and stakeholder management
- Contract negotiation and asset management
- Strategic partnerships and sponsorships
- Brand positioning and go-to-market strategy
- Digital marketing and social media strategy
- Experiential and event marketing
- Lead generation
- Marketing strategy
- Cross-functional team leadership
- Team leadership
- Data-driven decision making
- Problem solving
- Networking strategies
- Client consultation
Timeline
Luxury Real Estate Broker
Mitchell Forbes Global Properties
01.2023 - Current
Chief Strategist
SURGE Strategy
01.2017 - Current
Senior Director, Event Marketing
Roush Fenway Racing
01.2015 - 12.2016
Senior Director of Accounts & Business Development
Keystone Marketing / Wildfire
01.2012 - 12.2015
Account Manager
Octagon
01.2004 - 12.2011
Founder & President
Brenner Events
01.2001 - 12.2004
Bachelor of Arts - Communications
University of North Carolina At Charlotte