SAM MCGHEE
Charlotte
Summary
Multimedia production professional with over 15 years of experience in project management, specializing in digital media production and developing engaging brand experiences. Proven expertise in video production, cinematography, and graphic design, with a strong focus on managing timelines and collaborating with internal teams and external partners to deliver content that meets platform standards.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Creative Production Manager
Nexstar Media Group - Queen City News
Charlotte
06.2022 - Current
- Served as the primary production point-of-contact, coordinating with internal stakeholders and external partners to ensure projects moved smoothly from conception to delivery.
- Managed multiple concurrent projects, overseeing timelines, workflows, approvals, and communication across all phases of production.
- Led the creative team in developing impactful marketing strategies and advertising campaigns that aligned with client objectives.
- Owned the creative strategy and execution across various projects, delivering cohesive content through broadcast, CTV, digital, social, and static placements.
Senior Producer / Chief Editor / Lead Cinematographer
Prosper Media Group
Lexington
08.2008 - Current
- Created award-winning content for broadcast TV, CTV services, streaming, and social media.
- Led video production projects as director, editor, client liaison, and team coordinator to ensure cohesive project execution.
- Oversaw audio and video projects while developing and maintaining high-functioning teams to enhance project quality.
- Collaborated with high-profile talent clients to create content that reaches audiences through innovative approaches.
Client Production Manager
Gray Media - WKYT-TV
Lexington
11.2012 - 05.2022
- Produced all locally created commercials, web video, and non-news content, ensuring timely delivery of high-quality content in a fast-paced television environment.
- Managed the team developing marketing plans and content for over 60 clients annually across multiple industries.
- Established and upheld creative standards while elevating client brands and pushing quality standards higher.
- Sourced and managed vendors, contractors, and freelancers to enhance production capabilities and meet project demands.
Education
Bachelor of Arts - Broadcasting (TV Production)
Western Kentucky University
Bowling Green, KY12-2007
Skills
- Project Management
- Video Editing (After Effects and Premiere)
- Graphic Design (Photoshop and Illustrator)
- Storytelling
- Marketing
- Content Development
- Email Marketing
- Digital Content Operations
- Video Production
- Cinematography
- Creative Strategy
- Communications
- Social Media Production
- Vendor Management
- Staff Management
Certification
Google Digital Marketing & E-commerce, Google on Coursera, 03/27/25
Accomplishments
- 3x time Emmy Award Winner
- Developed award winning promotions that reached our audience in a new and innovative styles.
- Client Retention: Clients often request and many times require my involvement or leadership in projects, even if another creative is available.
- Local ADDY Recognition: Led award-winning commercial campaign exceeding budget expectations.
Hobbies and Interests
- Learning and Growing: Whether it be honing my craft or learning a new technology, I am always gaining the knowledge to stay up to date in the rapidly changing media field.
- Project Management: I excel at organizing staff and developing systems to increase efficiency in the projects that I am working in.
Timeline
Creative Production Manager
Nexstar Media Group - Queen City News
06.2022 - Current
Client Production Manager
Gray Media - WKYT-TV
11.2012 - 05.2022
Senior Producer / Chief Editor / Lead Cinematographer
Prosper Media Group
08.2008 - Current
Bachelor of Arts - Broadcasting (TV Production)
Western Kentucky University