ROCHELLE LANGEVELDT
Kimberley
Summary
Results-driven Business Development Executive with experience in B2B lead generation, appointment setting, and outbound sales within the UK market. Skilled in cold calling, diary management, CRM updating, and engaging decision-makers to generate qualified sales opportunities. Target-focused professional with strong communication skills and a proven ability to build rapport and meet KPIs.
Accomplished sales professional with extensive expertise in service sales, inbound and outbound calls, and customer relations. Proven track record in business development, upselling, and meeting deadlines through effective communication and strategic planning. Adept at call management, calendar management, administrative support, and database administration. Demonstrates strong decision-making skills and a deep understanding of customer needs assessment. Committed to leveraging persuasive communication techniques to drive sales performance and enhance customer satisfaction. Career goal: To continue driving business growth through innovative sales strategies and exceptional customer engagement. Motivated sales professional experienced in telesales and marketing. Skilled in persuasive negotiation to close profitable product and service deals through cold and warm calling. Enthusiastic and driven to succeed against challenging targets.
Overview
20
20
years of professional experience
Work History
Business Development Executive (Remote – UK Market)
ActionCOACH Liverpool
03.2025 - Current
- Conduct outbound B2B prospecting targeting business owners across the UK.
- Generate qualified leads through cold calling and structured follow-ups.
- Secure and confirm appointments for the Business Coach.
- Manage and update the Business Coach’s diary efficiently.
- Maintain accurate CRM records and track pipeline activity.
- Work towards monthly KPIs for lead generation and booked appointments.
- Collaborate with a sales coach to improve conversion rates and sales techniques.
Telesales Representative
MALU PORK
Kimberley, Northern Cape
05.2024 - 01.2025
- Delivered detailed product information for increased sales.
- Worked collaboratively within a team for achieving shared goals.
- Maintained and recorded customer information in database.
- Established positive customer rapport using multiple communication channels.
- Coordinated in-person visits with sales representatives to progress customer engagement.
- Identified customer needs by listening actively during calls.
- Offered timely resolutions to customers’ queries, boosting overall customer experience.
- Monitored market trends to remain ahead of competitor activity.
- Handled inbound telephone calls from interested customers.
- Handled complaints effectively, enhancing the company’s reputation.
- Increased customer satisfaction by providing excellent customer service.
- Improved client retention through consistent follow-up calls.
- Achieved daily performance targets, aiding department progression towards sales goals.
- Maintained client databases with updated customer information and current service plan agreements.
Telesales Representative
BLOEMFONTEIN
Kimberley
03.2018 - 06.2023
- Adhered to company policies and procedures for handling customer data privacy and security.
- Generated new sales opportunities by upselling and cross selling additional products and services.
- Responded to prospects’ questions with persuasive communication skills and in-depth knowledge of available products and services.
- Presented information about membership details and purchase advantages.
- Presented promotional offers over the phone while ensuring compliance with applicable regulations.
- Provided technical advice and troubleshooting assistance when needed during customer interactions.
- Researched accounts using internal databases and external resources such as websites and social media profiles.
- Collaborated with management to resolve concerns and problem calls.
- Utilized CRM software to track progress of leads throughout the sales cycle.
- Handled inbound telephone calls from interested customers.
- Developed relationships with clients through regular follow-up calls.
- Communicated effectively with clientele to maintain customer satisfaction and loyalty.
- Worked well with automatic computer dialing and proprietary software to manage daily call loads.
On Premise Sales Representative
TRUDON
Bloemfontein
04.2017 - 05.2019
- Developed creative solutions for challenging customer requests or complaints.
- Cross-sold additional products to customers depending upon merchandise needs.
- Developed and implemented a comprehensive sales strategy to increase on-premise sales volume.
- Researched competitors’ activities in order to stay ahead of their strategies.
- Analyzed customer data including buying patterns, preferences, demographics.
- Resolved customers�� complaints regarding products or services.
- Utilized CRM software to track customer interactions and manage pipelines effectively.
- Continuously surpassed sales goals, optimizing profitability, and performance of assigned territory.
- Cold-called prospective customers to provide details on company services or products.
- Maintained positive attitude and diplomacy when dealing with customers and other team members.
- Provided training for staff members on product knowledge and responsible alcohol service practices.
- Assisted in developing new product launches by providing feedback from customers.
- Issued sales promotion materials to customers to boost sales.
Marketing Consultant
MEDIA 24
Kimberley, South Africa
02.2013 - 03.2017
- Analyzed customer feedback data to inform marketing decisions and strategies.
- Researched clients and competitors to ascertain information useful for developing focused marketing solutions.
- Designed sleek, on-brand graphics for traditional and digital marketing campaigns.
- Researched competitive landscape to gain insights into best practices and trends.
- Identified target markets and developed effective messaging strategies for each segment.
- Analyzed data to identify trends in newspaper sales performance.
- Applied strong communication and negotiation skills to establish connections and redirect questions.
- Communicated with customers, employees and vendors to answer questions and address complaints.
- Created spreadsheets using Microsoft Excel to track inventory levels, sales figures and other data points.
- Coordinated travel arrangements for office personnel.
- Organized meetings and maintained calendar appointments for staff members.
Telesales Representative
TRUDON
Bloemfontein
02.2006 - 04.2013
- Contributed to team efforts by successfully accomplishing and exceeding daily sales goals.
- Analyzed competitor activity, market trends, pricing changes to remain competitive in the industry.
- Created reports on daily, weekly, monthly sales results for management review.
- Contacted private individuals or businesses by telephone to solicit sales.
- Resolved customer complaints by escalating calls to proper department.
- Collaborated with management to resolve concerns and problem calls.
- Maintained accurate records of all sales activities including prospects contacted, presentations made, and orders taken.
- Provided customer service support to resolve any issues or complaints in a timely manner.
- Made appointments with interested customers according to schedule availability.
- Attended weekly team meetings to discuss performance metrics and strategies for achieving goals.
- Made 100 calls per day.
- Educated customers about product or service offerings meeting individual needs.
Education
High School Diploma -
DIAMANDVELD HIGH SCHOOL
KimberleyNATIONAL DIPLOMA MARKETING - MARKETING
UNISA
KimberleyCertificate of Higher Education - 120 TEFL/TESOL CERTIFICATE
TEFL UNIVERSAL
Kimberley05-2024
Certificate of Higher Education - ENGLISH LITERACY
MANCOSA
Kimberley, Northern Cape04-2024
Skills
- Business-to-business sales
- Outbound Calling & Cold Calling
- Lead Generation
- Appointment Setting
- CRM Management
- Diary & Calendar Management
- Pipeline Management
- Target Achievement & KPI Tracking
- Objection Handling
- UK Market Prospecting
- CRM Systems
- Microsoft Office (Word, Excel, Outlook)
- Google Workspace
- Zoom & Microsoft Teams
- Service Sales
- Inbound and Outbound Calls
- Sales Expertise
- Call Management
- Calendar Management
- Administrative Support
- Database Administration
- Database Management
- Reporting Skills
- Customer Relations
- Upselling
- Business Development
- Customer Needs Assessment
- Listening Skills
- Meeting Deadlines
- Customer insight understanding
- Decision making
- Sales techniques
- Persuasive communication
- Effective communication
- Computer literacy
- Payment Processing
- Report generation
- Performance analysis
- Office administration
- Computer literate
- Strategic planning
- Flexible sales adaptability
- Upselling skills
- Sales and target-driven
- Social media engagement strategies
LANGUAGES
English
Afrikaans
CUSTOM
4,B2
WEBSITES, PORTFOLIOS, PROFILES
- Https://www.linkedin.com/in/rochelle-l-14a0a5929?lipi=urn%3Ali%3Apage%3Ad_flags%3Aprofile_view_base_contact_details%3B3q%2F0YxGRQprxwNDjfE%2Fw%3D%3D
- Https://bold.pro/my/rochelle-langeveldt-240113085102/430
Timeline
Business Development Executive (Remote – UK Market)
ActionCOACH Liverpool
03.2025 - Current
Telesales Representative
MALU PORK
05.2024 - 01.2025
Telesales Representative
BLOEMFONTEIN
03.2018 - 06.2023
On Premise Sales Representative
TRUDON
04.2017 - 05.2019
Marketing Consultant
MEDIA 24
02.2013 - 03.2017
Telesales Representative
TRUDON
02.2006 - 04.2013
NATIONAL DIPLOMA MARKETING - MARKETING
UNISA
Certificate of Higher Education - 120 TEFL/TESOL CERTIFICATE
TEFL UNIVERSAL
Certificate of Higher Education - ENGLISH LITERACY
MANCOSA
High School Diploma -
DIAMANDVELD HIGH SCHOOL