Olivia Femia
Wilmington
Summary
Highly motivated professional with 15+ years of experience in sales, client acquisition and relationship management. Proven track record of generating repeat and referral business, exceeding sales targets and building lasting client relationships. Adept at negotiating high-value agreements, leveraging social media to drive inquiries and managing multiple clients simultaneously. Committed to delivering exceptional client experiences while achieving strong business growth.
Overview
13
13
years of professional experience
Work History
Independent Certified Personal Trainer
Self Employed
02.2019 - Current
- Utilized a combination of both social media and referral marketing to acquire clientele as a new CPT.
- Built and retained a loyal client base of 45+ individuals through strategic networking and personalized programs.
- Assisted clients with personal fitness goals by setting realistic expectations and holding them accountable.
- Increased sales revenue by offering varied packages, leveraging client testimonials and expanding services through online coaching and group training classes.
- Expanded industry knowledge through yearly continuing education and attending workshops/conferences.
- Encouraged long-term commitment from clients by celebrating achievements, setting new goals and fostering a supportive atmosphere during training sessions.
- Maintained detailed records of all client interactions including goal tracking updates allowing for easy assessment adjustments when needed.
Business Development Manager
RedCap
03.2013 - 08.2017
- Represented the company at high-end industry events, networking functions and luxury car dealerships, strengthening brand reputation and visibility.
- Built and maintained strategic partnerships with local businesses to drive client referrals and repeat business.
- Developed and executed targeted outreach campaigns, leveraging cold calling, networking and referrals to expand market presence.
- Mentored junior team members in effective sales techniques, fostering a high-performance culture.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships.
- Negotiated and closed long-term agreements with new clients in assigned territory.
Education
High School Diploma -
South Burlington High School
South Burlington, VT06-2004
Skills
- Lead generation
- Client acquisition
- Relationship building
- Contract negotation
- Sales/revenue growth
- Time management & multitasking
Timeline
Independent Certified Personal Trainer
Self Employed
02.2019 - Current
Business Development Manager
RedCap
03.2013 - 08.2017
High School Diploma -
South Burlington High School