Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

Michael C. Sgroi

Raleigh,NC

Summary

Experienced Business Development Professional with a passion for helping other people reach their goals. I've found that being a business development professional in clinical research and/or healthcare helps me do just that everyday.


Skilled at lead generation with a hunter's mentality. My personality allows me to build relationships, collaborate internally, and drive pipeline growth affectively. I consistently bring a high level of attention to detail, collaboration, respect, and professionalism. With almost 8 years of business development experience across 3 industries and multiple roles, I have shown I'm able to be successful due to my drive to be great and competitive nature.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Business Development Manager

WEP Clinical
04.2025 - Current
  • Responsible for managing the entire sales process from initial outreach to close. Keep records in CRM throughout.
  • Locate and engage potential customers on behalf of WEP Clinical, leveraging a variety of sales channels (networking, cold calling/email, Linkedin, conferences)
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Prepare and report results, status of accounts, and leads to manager.
  • Collaborate with multiple departments within WEP Clinical to ensure standards, timelines, and action items are met.
  • Provide support on budgets and contracts based on client’s requests and WEP recommendations.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Represented company and promoted WEP's brand at conferences and industry events.
  • Grew pipeline from $0 to $33m in 10 months, with $10.8m currently awarded. Largest pipeline on the team for 2026.

Inside Sales Representative

WEP Clinical
03.2024 - 04.2025
  • Responsible for supporting and developing the sales and marketing of all services offered at WEP Clinical, including Clinical Trial Services, Expanded Access Programs (EAP), Post-Approval Named Patient Programs (PA-NPP), Decentralized Clinical Trials (DCT), and various other services.
  • Support the growth of the commercial pipeline.
  • Identify and add new clients through a variety of sales channels including networking, cold calling, and existing marketing channels.
  • Exceeded sales targets and quotas to contribute to overall sales goals and revenue of company.
  • Used CRM software to maintain detailed contact logs and account records.

Business Development Manager

Pattern Health
04.2021 - 01.2023
  • Increased Patten Health's revenue year over year by implementing and managing a better sales process for both the research and licensing business.
  • Utilized different lead generation approaches through cold outreach, social networking, and in person conferences.
  • Connected with and built relationships with key stakeholders across different market segments (Academic Medical Centers, Pharmaceutical Companies, CROs, and Sites)
  • Communicated product quality and market comparisons by creating sales presentations.
  • Managed the out-licensing business through contracting and management of our COA/eCOA library.

Account Manager / Solutions Advisor

SolarWinds MSP
07.2019 - 04.2021
  • Led the Raleigh, NC sales team of 10 in sales revenue in 2020. Selling our entire portfolio of services to current customers.
  • Met existing customers consistently to review current services and expand sales opportunities.
  • Helped clients make informed decisions about the value our products can bring and financial impacts of these solutions on their business.
  • Demonstrated our services with the help of SME's to show customers the functionality and benefits of our products
  • Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.

Business Development Representative

Impathiq
06.2018 - 07.2019
  • Tasked with growing the pipeline and generating recognition for Impathiq's clinical applications.
  • Responsible for creating and executing a sales process. Proficient in managing relationships, pipelines, and expectations.
  • Grew the pipeline from 0 leads to around 100 new leads during my time.
  • Generated new business by personally demoing medical applications to doctors, hospital employees, and C-Suite executives.
  • Cold outreach into hospitals and chest pain centers around the country and booked.

Education

Bachelors of Science - Business Administration

William Peace University
Raleigh
05.2017

Skills

  • Lead Generation / New Business Development
  • Account Management
  • Effective Relationship Management
  • Pipeline Growth
  • Networking
  • CRM platforms
  • Sales presentations
  • Cross-Department Collaboration

Accomplishments

  • Collegiate Baseball Player at William Peace University.
  • 2016 USA South All Academic Team


Certification

  • Fundamentals of Good Clinical Practice - Prep and Personnel - Novartis Aug 2025
  • Introduction to Good Clinical Practice - Novartis Aug 2025
  • Sales Growth Certificate – Cornell University - Mar 2025
  • Drug Development – University of California San Diego via Coursera - Aug 2024
  • Connecting with Sales Prospects – Coursera -April 2022
  • Customer Segmentation and Prospecting – Coursera – Mar 2022

Timeline

Business Development Manager

WEP Clinical
04.2025 - Current

Inside Sales Representative

WEP Clinical
03.2024 - 04.2025

Business Development Manager

Pattern Health
04.2021 - 01.2023

Account Manager / Solutions Advisor

SolarWinds MSP
07.2019 - 04.2021

Business Development Representative

Impathiq
06.2018 - 07.2019

Bachelors of Science - Business Administration

William Peace University

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Michael C. Sgroi