Professional Summary
Overview
Work History
Education
Skills
Languages
Timeline

Katherine Edwards

Valpak
Charlotte
1
Language
29
years of professional experience

Client Success Representative with extensive experience in sales and account management, adept at building relationships and driving campaign success. Proven ability to identify and address client needs, leading to increased satisfaction and revenue. Highly organized, managing over 30 clients while utilizing CRM tools to enhance service delivery and support business growth.

Work History

Media Sales Consultant

4 Years 4 Months
Valpak | 08.2021 - 12.2025
  • Cultivated relationships with local businesses through CRM systems, analyzing client data in Microsoft Excel to identify needs and drive sales.
  • Developed comprehensive media sales strategies to enhance client engagement and revenue generation.
  • Collaborated with cross-functional teams to execute targeted marketing campaigns effectively across various platforms.

Realtor/Broker

3 Years 9 Months
Helen Adams Realty | 11.2015 - 08.2019
  • Facilitated home transactions for buyers and sellers by managing paperwork in CRM systems and coordinating property inspections.
  • Executed targeted marketing strategies to enhance visibility and appeal, maintaining and organizing 30+ client files in CRM systems.

Senior Account Executive

9 Years 7 Months
Clear Channel Radio | 01.2004 - 08.2013
  • Formulated and implemented marketing plans aligning with client objectives, enhancing client engagement.
  • Expanded client portfolios by prospecting and securing new accounts in various sectors, contributing to revenue growth.
  • Collaborated with cross-functional teams to deliver campaign deliverables, ensuring client satisfaction throughout campaign lifecycles.

Campus Events Publicity Director

3 Years 7 Months
UNCC | 01.2000 - 08.2003
  • Orchestrated promotional campaigns for campus events, tracking engagement metrics using Microsoft Excel to enhance community involvement.
  • Developed comprehensive training programs to elevate team performance and skillsets.

Marketing Director

2 Years 8 Months
Wendwood Facial Plastic Surgery | 05.1997 - 01.2000
  • Authored and launched new website and marketing collateral, integrating CRM systems to streamline patient inquiries and enhance tracking.
  • Expanded patient base by organizing educational seminars and managing patient communications to strengthen outreach.
  • Developed and executed marketing strategies to enhance brand awareness and patient engagement.

Education

BA - English

University of North Carolina at Chapel Hill | Chapel Hill, NC

Skills

Salesforce
Account Management & Sales
Customer Success
Consultative Selling
Sales Strategy
Multitasking
Strong Listening Skills
CRM Systems
Client Relations
Problem Solving
Data Analysis
Organizational Skills
Excellent Phone Etiquette

Languages

English
Native or Bilingual

Timeline

Media Sales Consultant

Valpak
08.2021 - 12.2025Read More

Realtor/Broker

Helen Adams Realty
11.2015 - 08.2019Read More

Senior Account Executive

Clear Channel Radio
01.2004 - 08.2013Read More

Campus Events Publicity Director

UNCC
01.2000 - 08.2003Read More

Marketing Director

Wendwood Facial Plastic Surgery
05.1997 - 01.2000Read More

University of North Carolina at Chapel Hill

BA from English
Read More
Katherine Edwards