Summary
Overview
Work History
Skills
Accomplishments
Timeline
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John Tuzzio

Fayetteville

Summary

Dynamic Senior General Manager with a proven track record at Fit4Life Health Clubs, driving revenue growth by 10-15% through strategic partnerships and effective staff training. Expert in operations management and employee motivation, fostering high-performance teams while enhancing customer satisfaction and retention. Committed to achieving organizational goals through innovative business development strategies.



3 Times the Results in Half the Time! 3XR1/2

Overview

4
4
years of professional experience

Work History

Senior General Manager

Fit4Life Health Clubs
03.2025 - Current
  • Maintain cleanliness and upkeep of all my facilities, reporting repairs or issues with any equipment of facilities.
  • Maintained quality of sales from multiple clubs with daily training and coaching during activities with the Personal training sales, and Membership sales teams. inspection of morning routines completed in detail.
  • Oversee all morning automated emails, ensuring the accuracy of all metrics and that the GM is effectively leading their teams through these metrics.
  • Ensure that all agreements, reports, and payroll are accurate and that necessary reports are submitted by the deadline. Review all time clocks for accuracy, matching schedules laid out in Google. Keep up with all club feedback daily. Review club day sheets daily, monitoring manager overrides and correcting errors immediately, checking signatures on agreements, verifying age, ensuring pictures on all new accounts are provided, checking for email bounces for invalid addresses, ensuring family add-ons are linked properly, and checking for proper identification (i.e., student ID, military ID, corporate ID) uploaded.
  • Directly responsible for all GMs in the clubs overseen. Support the Regional Operations Manager in all clubs under

oversight. Directly overseeing all departments within the club to ensure that training for each position is completed, signed off on, and sent to corporate. Accountable for all revenue-producing departments ensuring that all policies and procedures are being followed to maximize revenue.

Departments included membership sales, front desk, personal training, and juice bar sales. Responsible for maintaining staffing levels within budget and approving schedules at the beginning of each month is completed, signed off on, and sent to corporate.

  • Developed and executed successful business strategies, driving growth in revenue 10-15% with year over year numbers with multiple clubs.
  • Planned and assigned workload by delegating tasks and directing team members using S.M.A.R.T. Goals
  • Assisted in recruiting, hiring and training of team members for multiple locations.
  • Trained and guided team members to maintain high productivity and performance metrics to maximize bonuses and commission structures.
  • Responsible for holding multiple monthly club events and marketing, internal/external lead generation, and business to business relationships, along with building corporate wellness memberships.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets within North Carolina.
  • Enhanced customer satisfaction with proactive communication, timely issue resolution.
  • Managed budgets, Monthly sales reports, and resource allocation to ensure achievement of organizational goals.

General Manager

Fit4life Health Clubs
01.2023 - 01.2025


  • Managed daily meetings with employees, staff training, schedules, and marketing negotiations.

• Ensured basic procedures are followed by all staff at all times to meet monthly club & personal goals.

• Ensure club has the required number of appointments daily. inspection of daily min calls/text.

• Confirm all appointments through calls/texts, manage CRM for club.

• Review notes on Missed Guests & Call all Missed Guests

Ensure sales training is done daily with staff, (Meet and greet with customers. Presentation, Referrals, Prospecting, Making Appointments, Proper TI scripting)

• Create Monthly, Weekly & Daily marketing plan to create & ensure daily traffic from new prospects.

• Inspect sales teams perso marketing plans for business to business opportunities outside the club, social media marketing & internal marketing with current membership base. Ensure the weekly marketing logs are completed for weekly deadlines.

• Set a minimum of (4) appointments a day. Responsible for meeting daily required calls & texts

• Maintained and surpassed a minimum of (40) sales per month

• Maintain proper working order of all software systems.

• Attend Sales Training meetings & conference calls as requested making sure information need to present for senior managers was prepared prior to every call.

• Update and inspection of daily stats sheets.

• Anything else that the senior managers or Owners deem necessary.

  • Managed a diverse team of professionals, Membership sales, Personal Training sales, and Smoothie Bar sales, fostering a positive work environment and high employee satisfaction.
  • Developed and implemented strategies to increase sales and profitability.
  • Cultivated strong relationships with clients, prospects and business to business partners to ensure long-term success and loyalty.

Sales Manager

Fit4life Health Clubs
03.2022 - 01.2023
  • Responsible for leading and managing membership sales

and personal training promotion.

  • Handled daily and monthly sales goals and strategies with membership sales through delegated tasks using teams strengths and weaknesses to build a healthy growth and employee retention. Met with staff daily to review daily needs based upon projections and assign individual goals.

• Generate sales leads through member referrals, networking, formal presentation, public demonstrations, and

phone calls. Ensuring club standards are met for the sales team.

• Maintain and manage sales prospecting system : Reviewing Stats/Google Drive/Guest Register to ensure

missed guests and being followed up within our systems.

• Ensure the marketing plan is being executed daily.

• Required to sell 40 memberships per month and lead by example.

  • Responsible for membership teams daily marketing, and businesses to businesses relationships.
  • Upkeep client relationships through excellent customer service and customer service reviews.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Held the daily standard for keeping the faculty involved with staff cleaning, and the up keeping of gym.
  • Created daily call/text goals and scripts for sales team to generate new sales.


Fitness Consultant

Fit4life Health Clubs
02.2021 - 01.2023


• Reach and surpass goals for production - Make 40 calls a day, 40 texts a day and generate 4 appointments per day. daily expectations to close 70% of all prospects, 65% of them booked with a Fitness Assessment, 40% enrolled in personal training program, average $1530 TCV and average 3 referrals per membership sale.

• Everyday do a club walk through and look at

cleanliness and machine function. Take notes/correct and share with the General Manager.

• Attend sales and training meetings as necessary, 15 minute sales training every day


  • Engaged in opportunities that positively impacted the members experience, customer service as a top priority. Always saying Hi, Goodbye and engaging with every member within 10 feet. Planned and successfully led club level events, fitness challenges to generate new members.
  • Consistently looking for opportunities to gain new members and elevate their experience with our services.
  • Prospect for qualified leads and create traffic through referrals, Marketing/prospecting daily outside of the club for 2 hours and coming back with no less than appointments expectation.

• Prospect for qualified leads and create traffic through social media, direct messages from

Google Business, FB, IG. completing assigned specific tasks by the GM.

• Develop and maintain relationships with current members on a name to name basis.

• Handled member complaints and resolve issues promptly.

• Determine prospect’s goals and motivation through tour of facility. be knowledgeable of all products, programs and services and ensure prospects understand the value of services.

Booking quality fitness assessments for new members. holding a min of 65% and average of at least 3.0 referrals per sale as a min expectation.

Skills

  • Strategic partnerships
  • Operations management
  • Staff training and development
  • Sales development
  • Sales management
  • Workforce planning
  • Business analysis
  • Employee motivation
  • Inventory management
  • Team leadership
  • Customer service
  • Strategic planning
  • Goal setting
  • Business development
  • Inventory control
  • Data analysis
  • Customer retention
  • Revenue generation
  • Performance evaluations
  • Delegation
  • Sales presentations
  • Client relations
  • Project leadership
  • Social media marketing
  • Sales background
  • Marketing

Accomplishments

Awarded for my outstanding leadership and commitment towards excellence.

Top Gun Sales Manager

Top Gun General Manager x2

Top club Awarded 2022

Top club Awarded 2024


Timeline

Senior General Manager

Fit4Life Health Clubs
03.2025 - Current

General Manager

Fit4life Health Clubs
01.2023 - 01.2025

Sales Manager

Fit4life Health Clubs
03.2022 - 01.2023

Fitness Consultant

Fit4life Health Clubs
02.2021 - 01.2023
John Tuzzio