Jennifer Carletto-Berg

Provider of SaaS-based policy management, online learning, wellness and performance reporting solutions to local and federal public safety agencies.

• Prepare forecasts to gain understanding of measures needed to grow business.
• Develop and present valuable sales presentations to potential customers to highlight features and benefits of products.
• Conduct product demonstrations to highlight features and redirect objections to positive aspects.
• Communicate regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
• Utilize CRM software to keep detailed records of daily activities, manage customer accounts, and track performance metrics.

Publicly traded 16 billion dollar industry leader in cloud-based digital evidence management solutions for public safety. Provider of public safety hardware and software technologies and training for a safer world.

• Managed multi-state territory including existing accounts and closing 25+ new logos.
• Achieved $9M average annual quota year over year, closing over $18M in three years.
• Attained year-over-year 90th percentile rating of NPS scores for customer satisfaction.
• Generated $30M+ of qualified pipeline.
• Built and strengthened relationships with new and existing accounts to drive revenue growth while increasing prospects.
• Maintained and expanded CRM (Salesforce) with prospects, accounts and additional contacts.
• Prepared forecasts to understand measures necessary to grow business.
• Negotiated complex solution sales with law enforcement administration, procurement teams, city and county managers, attorneys, and councils.
• Presented contract proposals in RFPs, board meetings, city and council hearings, and other public forums.
• Renewed and negotiated $500k+ contracts.
• Lead technical evaluations and negotiated five and 10-year agreements with an average total contract of >250K.
• Researched competitive landscape and emerging technologies to position the brand in a global marketplace.
• Collaborated with internal teams to develop account strategy
• Trained clients on product features and updates to secure buy-in and achieve positive results.
• Managed sales cycle to maintain a solid customer base.
• Performed in-depth analysis of present customer contracts and performance data to draw insights and recommendations for current and future sales opportunities.
• Created and skillfully presented executive products and plan presentations over Zoom.

Atrium Health’s Levine Children’s Hospital ranked, "Best Children’s Hospital by U.S. News & World Report" fifteen years in a row. Levine Children's is the only recognized children’s hospital in the Charlotte region .

• First and only Child Life Assistant to win the prestigious Sarah B. Williamson Excellence in Child Life Award.
• Collaborated with interdisciplinary teams to develop and document patient care plans.
• Managed 50+ hospital volunteers and coordinated with multidisciplinary teams to provide support and relief to pediatric patients and their families.
• Coordinated and distributed donations to the entire 234 bed hospital.
• Provided procedural support, education, and distraction to help lessen fears and promote self-control.
• Developed age-appropriate goals and outcomes to assist hospitalized children.
• Provided community resources and education to families to increase knowledge and advocacy skills.
• Communicated respectfully and thoughtfully with parents and guardians by remaining sensitive to different families' cultures, values and needs.
• Successfully sought out and implemented hospital community programs for educational and recreational benefits.
• Ultimately left a successful career at the hospital to increase salary for family needs.

Manager, and then owner, of an established award-winning, local coffee house. Our coffee house often was referred to as the "Cheers" of the neighborhood, but instead offered skillfully crafted caffeinated beverages from locally-roasted coffee beans. Dilworth Coffee was the heart of the community, and as our motto stated, we served "more than just what's inside the cup."

• Recognized and voted, "Charlotte's BEST Coffee House" for 7+ years
• Owned and operated a successful and beloved neighborhood coffee house with consistent, increased sales of 15%+ year over year.
• Created and implemented Charlotte's first and incredibly successful call-ahead curbside coffee service to combat shopping center parking issues.
• Added retail merchandise with a 25%+ profit margin.
• Traveled to coffee shows nationwide to gain insight on industry trends.
• Regularly donated time and products to non-profits such as Hospice and Palliative Care of Charlotte, Multiple Sclerosis Society of Charlotte, Charlotte Mecklenburg Schools, and the Muscular Dystrophy Lock Up.
• Hosted free neighborhood meetings and events, such as an annual Christmas party with local musicians, photographers, bakers, and Santa.
• Managed day-to-day business operations, including ordering retail and wholesale products, merchandising, and customer service.
• Enhanced operational efficiency and productivity through budget management.
• Hired, trained and motivated employees to perform daily business functions with quality customer service.
• Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
• Developed and implemented community marketing strategies and programs to generate new customers to increase sales and profit margins.
• Negotiated a 10-year lease with a commercial real estate landlord.
• Ultimately considered multiple purchase offers and sold the business for a profit to stay at home with young children.