HEATHER SHAFFER
Pinehurst
Summary
Retail professional with proven track record in merchandise management. Expertise in crafting compelling product assortments and optimizing inventory to respond to market trends. Known for fostering collaborative team environments and ensuring adaptable and reliable results in dynamic retail settings.
Overview
14
14
years of professional experience
Work History
GOLF RETAIL MERCHANDISE MANAGER
Pinehurst Resort
01.2022 - Current
- Responsible for product development, design and purchasing for multiple categories for 9 store locations, that results in multi-million dollars in sales
- Spearheaded numerous store remodels, reorganizing floor plans and displays to create an inviting shopping environment for customers.
- Attend Trade Shows, negotiated pricing and terms with vendors to secure best value for company.
- Managed a team of buyers, and merchandisers fostering a positive work environment that promoted collaboration and teamwork.
RETAIL ASSISTANT BUYER
Pinehurst Resort
03.2019 - 01.2022
- Built long-term supplier relationships with vendors to establish quality and competitive pricing.
- Forecasted purchasing trends and improved merchandising strategies.
- Computed and created purchase orders to monitor stock levels, verify purchase requisitions and expedite customer orders.
- Participated in trade shows and conferences to stay informed of the latest industry developments and maintain a strong professional network.
VISUAL MERCHANDISER
Pinehurst Resort
04.2014 - 03.2019
- Worked with store managers to implement new displays, promotions and store layout changes, in 8 store locations.
- Managed mannequin styling, ensuring alignment with current fashion trends and company branding guidelines.
- Monitored and replenished display inventory and restructured according to available stock.
- Assisted with special event planning and execution, incorporating creative visual elements to enhance the overall atmosphere and support promotional objectives.
E-COMMERCE COORDINATOR
Pinehurst Resort
10.2012 - 04.2014
- Enhanced customer experience by optimizing product listings and regularly updating content.
- Developed promotional strategies for seasonal sales events, resulting in increased revenue and brand exposure.
- Oversaw daily operations of e-commerce platform, monitoring system performance and troubleshooting technical issues as needed.
- Provided exceptional customer service by promptly addressing inquiries and resolving issues effectively.
RETAIL ASSOCIATE
Pinehurst Resort
04.2011 - 10.2012
- Maintained a clean and welcoming store environment to enhance the overall shopping experience for customers.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Assisted customers with locating specific items in the store or suggesting alternative options based on their preferences.
- Handled cash transactions accurately, maintaining balanced registers and reducing discrepancies during shift changes.
Education
BACHELOR OF SCIENCE - BUSINESS ADMINISTRATION MARKETING
University of North Carolina
ASSOCIATES OF ARTS - DIGITAL DESIGN & GRAPHICS
Columbus State CC
Skills
- Merchandise planning
- Assortment optimization
- Pricing strategy
- Profit maximization
- Retail operations management
- Teamwork and collaboration
- Problem-solving
- Attention to detail
- Time management
- Multitasking/ Critical Thinking
Timeline
GOLF RETAIL MERCHANDISE MANAGER
Pinehurst Resort
01.2022 - Current
RETAIL ASSISTANT BUYER
Pinehurst Resort
03.2019 - 01.2022
VISUAL MERCHANDISER
Pinehurst Resort
04.2014 - 03.2019
E-COMMERCE COORDINATOR
Pinehurst Resort
10.2012 - 04.2014
RETAIL ASSOCIATE
Pinehurst Resort
04.2011 - 10.2012
ASSOCIATES OF ARTS - DIGITAL DESIGN & GRAPHICS
Columbus State CC
BACHELOR OF SCIENCE - BUSINESS ADMINISTRATION MARKETING
University of North Carolina
Similar Profiles
Easter PateEaster Pate
Housekeeping Supervisor at Pinehurst ResortHousekeeping Supervisor at Pinehurst Resort
Damion WiandDamion Wiand
Pinehusrt Resort Main Golf Shop Professional Staff at Pinehurst ResortPinehusrt Resort Main Golf Shop Professional Staff at Pinehurst Resort
Breylin GarskeBreylin Garske
Director of National Accounts at Pinehurst ResortDirector of National Accounts at Pinehurst Resort