
Strategic thinker with a strong background in competitive merchandising and product information management. Demonstrated ability to identify market opportunities and optimize product offerings for enhanced sales growth. I have specialized in managing SKU lifecycles, coordinating product launches, maintaining pricing and product information, managing customer accounts, directing photography, conducting competitive assortment analysis, improving processes, managing inventory and financial performance, leading teams, and driving cross-functional execution.
SKU & Product Lifecycle Management
Experienced in maintaining visibility across new, active, pending, and end-of-life SKUs Created weekly lifecycle reporting that supported advance preparation of product setup information, timely launches, and discontinuation management
Product Information & Data Accuracy
Built a centralized product-information resource containing specifications, dimensions, packaging information, descriptions, photography, costs, and account-specific pricing, improving company-wide access to accurate product information
New Product & E-Commerce Launches
Coordinated the information, templates, pricing, photography, and other assets required to introduce products to e-commerce customers, proactively identifying missing requirements before they affected launch timing
Photography & Visual Assets
Coordinated e-commerce-specific photography with domestic and international resources, reviewed imagery for product accuracy and presentation, requested additional angles or corrections, and maintained an accessible visual asset library
Key Customer Management
Managed e-commerce customer relationships and conducted recurring business reviews focused on performance, product opportunities, listing accuracy, execution issues, and opportunities for growth
Competitive Merchandising
Created a top-100-retailer competitive analysis tool comparing assortments and price positions across product categories, allowing sales representatives to identify assortment gaps and present targeted product opportunities
Process Improvement
Developed standardized product-information templates, SKU tracking tools, photography resources, and data-export processes designed to reduce duplication, increase visibility, and improve execution
Leadership & Business Management
Ten years of Lowe’s management experience including responsibility for a 20-person team, $45 million in annual sales, inventory, margins, budgeting, scheduling, training, safety, and customer relationships
Cross-Functional Execution
Career experience coordinating among customers, sales teams, retail locations, photographers, international teams, installers, logistics providers, and internal operational groups to resolve issues and meet commitments
TECHNOLOGY
Excel (PivotTables, XLOOKUP/VLOOKUP, advanced formulas, reporting, dashboards and large-data management Microsoft Office ERP / PIM Systems Dozens of E-Commerce Platforms