Christina Devinney
Cornelius
Summary
Dedicated project management professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
16
16
years of professional experience
Work History
Marketing Operations Manager
CareXM
02.2020 - Current
- Optimize business operations by leveraging project management tools to efficiently track tasks, meet deadlines, and drive execution.
- Enhance cross-functional collaboration by coordinating workflows across teams, ensuring alignment with business objectives and digital engagement strategies.
- Monitor and analyze project performance using data-driven insights to identify areas for optimization and implement process improvements.
- Oversee vendor management and sponsorship coordination, ensuring seamless execution of an average of 20 annual tradeshows and related initiatives.
- Manage budgeting and risk operations for event planning, working with stakeholders to ensure compliance with enterprise protocols.
- Design and manage social media content and strategy across all digital platforms, ensuring brand consistency, audience engagement, and alignment with business goals.
- Lead team meetings and strategy sessions, aligning goals, refining processes, and reinforcing adherence to policies and procedures.
Operations Specialist Lowes.com
Lowes Corporate Office
06.2012 - 11.2016
- Collaborated with Operations, Creative and Promotions to ensure all projects are executed accurately and deadlines are met
- Executed site wide A/B and multivariate testing which has resulted in a projected $62.5 million increase in sales year to date
- Spearheaded the management of daily content updates and promotions for Lowes.com homepage and promotional landing pages, ensuring a captivating online shopping experience.
- Continuously innovated current processes to ease day to day tasks and ensure efficiency is achieved within the workflow
- Helped to drive sales during holidays by carrying out necessary emergency updates around the clock
- Provided marketing banners and spotlight updates, product and promotion configuration modifications and special catalog and taxonomy changes.
- Developed comprehensive, step-by-step documentation of daily procedures, serving as a valuable resource for training and mentoring new hires in their roles and responsibilities.
- Proactively monitored and identified defects in all relevant Lowes.com and mobile input streams, ensuring seamless online experiences for customers.
- Served as a dependable escalation point for issue resolution, ensuring timely and effective solutions to challenges and inquiries.
ECommerce Implementation Manager
American Product Distributors Inc.
05.2009 - 08.2012
- Created and maintained over 250 customers online shopping catalogs.
- Drove knowledge sharing by developing and delivering comprehensive demo and training sessions for both customers and colleagues, enhancing their proficiency in utilizing online shopping catalogs and other system features.
- Leveraged Microsoft Office to craft captivating icons, customer-centric landing pages, and instructive tutorial materials for our online shopping catalogs.
- Organized and directed the implementation process of new customers into our system as well as new processes into the company.
- Collaborated closely with the technical team to scrutinize and optimize the functionalities of our online platforms, ensuring they met high standards of user-friendliness and performance.
- Maintained open channels of communication with suppliers, proactively verifying the accuracy and currency of files and data, ensuring a reliable supply chain.
- Documented and archived new best practices and procedures to build an invaluable knowledge repository for future reference.
Education
Bachelor of Arts - Business Marketing
University of North Carolina At Charlotte
05.2009
Skills
- Procedure Development
- Schedule Management
- Project Management
- Project Planning
- Work Flow Planning
- Multitasking
- Organization and Time Management
- Customer Relationship Management
- Asana Software
Timeline
Marketing Operations Manager
CareXM
02.2020 - Current
Operations Specialist Lowes.com
Lowes Corporate Office
06.2012 - 11.2016
ECommerce Implementation Manager
American Product Distributors Inc.
05.2009 - 08.2012
Bachelor of Arts - Business Marketing
University of North Carolina At Charlotte
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