Casandra Ruth
Raleigh
Summary
Dynamic client services and operations leader with over six years of experience managing intake teams, client engagement, and consultation pipelines within high-volume legal environments. Expertise in enhancing conversion outcomes, optimizing CRM systems, and developing operational processes that drive firm growth. Recognized for coaching intake professionals, analyzing performance metrics, and guiding clients through complex legal decisions while fostering effective team collaboration and adaptability to evolving needs. Currently pursuing a Master of Public Administration (MPA) with a focus on leadership and organizational management, bringing a results-driven approach and strong communication skills to every challenge.
Overview
2027
2027
years of professional experience
Work History
Client Services & Intake Manager
Ellis Family Law
Raleigh, NC
2025 - Current
- Lead the firm’s intake and consultation pipeline, managing a 3-person client services team.
- Track and analyze consultation conversion metrics and intake KPIs to improve client acquisition.
- Coach intake staff on consultative communication, call quality, and client engagement strategies.
- Overhauled and optimized the firm’s CRM system, improving workflow automation and reporting accuracy.
- Collaborate with attorneys and leadership to streamline client onboarding and matter handoffs.
Client Coordinator Supervisor
Arizona Law Group
Phoenix, AZ
03.2023 - 10.2025
- Managed and mentored a 6-person intake and client coordination team supporting attorney consultations.
- Monitored consultation conversion rates, call grading, and intake KPIs to improve performance.
- Generated performance reports used by firm leadership to evaluate intake effectiveness.
- Implemented workflow improvements that increased efficiency in client onboarding.
Client Coordinator & Legal Assistant
Arizona Law Group
Phoenix, AZ
10.2019 - 03.2023
- Guided prospective clients through intake consultations and onboarding.
- Scheduled consultations and coordinated attorney calendars.
- Filed court documents and maintained strict case deadlines.
- Maintained client records and supported attorneys with case preparation.
Assistant Manager
Ohya Korean Kitchen & Bar
Phoenix, AZ
01.2014 - 10.2019
- Managed front-of-house operations in a high-volume restaurant environment.
- Trained and mentored staff on customer service and operational procedures.
- Oversaw scheduling, staffing coordination, and daily operations.
Education
Master of Public Administration (MPA) -
Arizona State University
05-2026
Bachelor of Science - Political Science
Arizona State University
Associate of Arts - undefined
Glendale Community College
Skills
- Client Intake & Consultation Conversion
- Client Engagement & Relationship Management
- Team Leadership & Staff Coaching
- CRM Systems & Workflow Automation
- KPI Reporting & Performance Metrics
- Consultative Sales Communication
- Process Improvement & Operational Efficiency
- Client Experience Strategy
Timeline
Client Coordinator Supervisor
Arizona Law Group
03.2023 - 10.2025
Client Coordinator & Legal Assistant
Arizona Law Group
10.2019 - 03.2023
Assistant Manager
Ohya Korean Kitchen & Bar
01.2014 - 10.2019
Associate of Arts - undefined
Glendale Community College
Client Services & Intake Manager
Ellis Family Law
2025 - Current
Master of Public Administration (MPA) -
Arizona State University
Bachelor of Science - Political Science
Arizona State University