Breylin Garske
Pinehurst
Summary
Accomplished Director of National Accounts at Pinehurst Resort, adept in national account management and sales team motivation. Excelled in securing strategic partnerships and fostering key industry relationships, driving revenue growth and surpassing sales quotas. Demonstrated expertise in new business development and a proven track record in achieving corporate objectives through effective leadership and goal setting.
Overview
21
21
years of professional experience
Work History
Director of National Accounts
Pinehurst Resort
05.2015 - Current
- Negotiated strategic partnerships with major clients, securing long-term contracts and revenue growth.
- Organized regular training sessions for junior staff members, bolstering their skills in account management and negotiation tactics.
- Established measurable goals for the sales team in alignment with corporate objectives, driving accountability amongst employees.
- Maintained oversight of budgetary responsibilities associated with managing national accounts operations.
- Collaborated with cross-functional departments, ensuring streamlined communications and the development of cohesive strategies.
- Led a high-performing sales team, providing mentorship and guidance to maximize individual performance levels.
- Developed key relationships with industry partners, fostering collaboration and generating new business opportunities.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Prepared sales presentations for clients showing success and credibility of the Pinehurst experienece
Golf Sales Manager
Hammock Beach Resort
01.2012 - 05.2015
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Create custom packages and tournaments to satisfy client demand in the golf group market segment for a three-property cross-sell encompassing the Grand Golf Resorts including Hammock Beach Resort (Palm Coast), Reunion Resort (Orlando) and Innisbrook Resort (Tampa).
- Negotiated rooms, golf, banquet functions, food and beverage, attrition, cancellation clauses, concessions and amenities
- Represented the Grand Golf Resorts of Florida at the PGA Merchandise show, consumer golf shows and traveled to destination markets to meet with PGA professionals/sections, pro sports teams and state golf associations to network and host client events.
- Developed list of all existing accounts and a system of recognition for key accounts such as; Symetra Tour, LPGA T&CP National Championship
- Leader in innovative target marketing to attract group business in assigned territories
- Network with golf industry contacts in prospecting for new business.
- Develop and execute comprehensive sales action plans, both short and long range, to support sales and revenue objectives of the resort (SWOT & Market Analysis).
- Maintain a consistent corporate image as world class golf destination resorts.
Golf Tournament Sales Manager
Reunion Resort and Club
05.2012 - 12.2012
- Responsible for all contract negotiations and execution of agreements with potential golf tournament clients
- Solicit tournament sales leads in local, state, regional and national markets with clients group ranging from non-profit, private, corporate, etc.
- Developed new outbound sales strategy for tournament business in multiple business units targeting previously unexposed markets/clientele.
- Research comp sets for potential revenue generation with golf rounds, room revenue and food & beverage.
- Create group bookings within Delphi for proper dissemination of group contractual obligations and BEO requirements for impacted resort departments.
Assistant Golf Professional/Group Coordinator
Reunion Resort
04.2004 - 05.2010
- Oversaw training of services staff and other day-to-day activities on driving range.
- Managed pro shop operations to ensure efficient inventory control, merchandising, and sales performance.
- Optimized daily operations by maintaining accurate records of green fees, cart rentals, memberships, tournament registrations, and other transactions.
- Coordinated junior golf programs to promote interest in the sport among younger generations.
- Conducted private lessons focusing on individual player development and improvement.
- Assist Head Golf Professional in performing weekly and monthly budget and executive summaries for General Manager and Investors
- Assisted in developing the startup of all golf operations at Reunion Resort; created and implemented standards for operational procedures specific to inside and outside golf operations.
- Worked closely with the golf sales team as on-site liaison for golf groups to coordinate events with tasks that include pairings, on-course contests, personalized scoreboards, scorecards and cart plates, assisting sponsors and vendors, group billing and all other duties related to servicing group’s “key” staff
Education
Associate of Science - Golf Operation And Golf Course Maintenance
Golf Academy of America
Myrtle Beach, SC05-2002
Skills
- Revenue growth
- Sales funnel management
- Sales team motivation
- New business development
- National account management
- Goal setting and achievement
Timeline
Director of National Accounts
Pinehurst Resort
05.2015 - Current
Golf Tournament Sales Manager
Reunion Resort and Club
05.2012 - 12.2012
Golf Sales Manager
Hammock Beach Resort
01.2012 - 05.2015
Assistant Golf Professional/Group Coordinator
Reunion Resort
04.2004 - 05.2010
Associate of Science - Golf Operation And Golf Course Maintenance
Golf Academy of America
Similar Profiles
Easter PateEaster Pate
Housekeeping Supervisor at Pinehurst ResortHousekeeping Supervisor at Pinehurst Resort
Damion WiandDamion Wiand
Pinehusrt Resort Main Golf Shop Professional Staff at Pinehurst ResortPinehusrt Resort Main Golf Shop Professional Staff at Pinehurst Resort
Jonah BarberJonah Barber
Bellman at Pinehurst ResortBellman at Pinehurst Resort