Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Brent Harlan

Brent Harlan

Winston-Salem

Summary

Results-driven sales and business development professional with experience in retail display solutions, digital marketing, and media. Proven success in quota attainment, account growth, consultative selling, and relationship management. Skilled in client presentations, trade show engagement, CRM management, and customer engagement.

Overview

26
26
years of professional experience

Work History

Account Executive

ImageWorks Display
Winston-Salem, NC
08.2024 - 05.2026
  • Achieved 100% quota attainment against $1.5M annual sales target with $500K YoY growth expectations
  • Closed deals up to $200K while managing 50 client accounts and developing 10 new distributor relationships
  • Supported 40+ trade shows through product demonstrations, showroom tours, and client presentations
  • Managed consultative sales efforts for custom convenience store fixtures and retail display solutions
  • Improved sales workflow consistency using NetSuite CRM follow-up processes

Business Development Manager

97 Display
Remote
01.2022 - 08.2024
  • Exceeded quota by an average of 20% through strategic prospecting and ROI-focused sales presentations
  • Conducted market research and competitive analysis to identify growth opportunities
  • Collaborated with cross-functional teams to support campaign execution and client engagement

Account Manager

97 Display
Remote
01.2022 - 06.2023
  • Increased revenue 27% YoY through upselling and cross-selling services
  • Maintained less than 3% client attrition across portfolio accounts
  • Managed Facebook and Google advertising campaigns using analytics-driven optimization

On-Air Talent & Executive Producer

107.9 The Link
Charlotte, NC
09.2000 - 04.2021
  • Produced live daily radio programming, promotional campaigns, and community events
  • Built strong advertiser and stakeholder relationships while managing digital content initiatives

Education

Bachelor of Arts - Communications

Appalachian State University

Skills

  • Account Management
  • Business Development
  • Consultative Selling
  • Pipeline Management
  • Client Relationship Management
  • Lead Generation
  • Strategic Prospecting
  • Sales Presentations
  • Product Demonstrations
  • Distributor Relationship Development
  • NetSuite CRM
  • Salesforce
  • HubSpot
  • Market Research
  • Microsoft Office Suite

Timeline

Account Executive

ImageWorks Display
08.2024 - 05.2026

Business Development Manager

97 Display
01.2022 - 08.2024

Account Manager

97 Display
01.2022 - 06.2023

On-Air Talent & Executive Producer

107.9 The Link
09.2000 - 04.2021

Bachelor of Arts - Communications

Appalachian State University
Brent Harlan