Results-oriented retail leader with a strong background in sales operations, inventory management, and customer engagement. Led initiatives that enhanced store performance and elevated customer satisfaction. Developed and implemented staff training programs, cultivating a motivated team that surpasses performance goals. Focused on delivering an engaging shopping experience that fosters customer loyalty and drives business success.
Overview
2
2
Languages
16
16
years of professional experience
Work History
Brand Specialist
Polo Ralph Lauren (Belk)
Wilmington, NC
06.2026 - Current
Analyzed market trends and developed targeted brand strategies to strengthen customer engagement and loyalty initiatives.
Researched industry trends to support product innovation and optimize marketing initiatives.
Engaged with cross-functional teams to maintain uniformity in brand messaging across various marketing channels.
Interpreted consumer feedback to inform product development and strengthen customer satisfaction initiatives.
Crafted and implemented social media content and promotional campaigns to drive increased customer engagement.
Regularly assessed and optimized merchandise displays to reflect brand standards and attract customer attention.
Engaged with customers to understand requirements and drive target achievement.
Developed and delivered presentations to educate associates on product features and benefits.
Counter Manager
Yves Saint Laurent - L'Oreal (Dubai Duty Free)
Dubai, U.A.E
01.2011 - 02.2025
Enhanced brand positioning and reputation for a leading luxury brand ranked among the top three globally.
Maintained optimal product presentation by adhering to established planogram and brand guidelines.
Monitored and executed safety protocols and cleanliness procedures to ensure optimal office and equipment conditions.
Guided team members in mastering company products and services while fostering a culture of exceptional customer service and appreciation.
Streamlined daily operations to optimize team performance and meet established goals.
Create incentive plans, calculate budgets, recruiting, balancing and reshuffling
Design for activities to improve new products and services (advertising activities, promotion locations, promoters, events)
Established rapport with new employees and provided guidance to existing staff for career development opportunities.
Collaborate with all support teams including HR, Marketing, Safety, Loss Prevention,Delivery to meet business smoothly
Achieved high customer satisfaction by addressing needs effectively. Optimized cash handling procedures to improve transaction efficiency.
Facilitated in-depth discussions on competitor positioning and market opportunities.
Education
MBA - International Business
UCAM , Spain
Spain
02-2022
Bachelor of Science - Chemistry
Dagon University
Yangon, Myanmar
11-2004
Skills
Customer management
Retail display management
Inventory management
Product knowledge
Goal-setting strategies
Inventory assessment
Event logistics management
Goal planning
Process optimization
Team training facilitation
Performance review
Problem solving
Decision making
Effective communication
Talent acquisition support
Operational efficiency
Candidate evaluation
Accomplishments
Supervised team of 57 staff members.
Academic Excellence Award of Westford University, Sharjah, UAE
Earned the “Employee of the month” Award in 2024 in Dubai Duty Free, Dubai International Airport
Yearly reached 12-18% vs target achievement
3-5% increased market share with competitions market