Summary
Overview
Work History
Education
Skills
Certification
Additional information
Timeline
Generic
Ashley Collier

Ashley Collier

Charlotte

Summary

Dynamic manager with over 25 years of expertise in project and event management, partnership development, and fundraising. Recognized for a visionary approach that drives operational efficiency and enhances community engagement through innovative strategies. Committed to fostering long-term customer relationships while achieving measurable improvements in organizational objectives. Proven ability to lead teams and initiatives that align with strategic goals, ensuring sustainable growth and success.

Overview

28
28
years of professional experience
1
1
Certification

Work History

Community Manager

Foundation Fighting Blindness
12.2024 - Current

Achieved annual fundraising goals through innovative events and strategies focusing on corporate sponsorships and peer to peer fundraising development- target of $750K

  • Volunteer committee management including medical based, C suite and school based to execute successful events and achieve fundraising targets
  • Cultivate new donors and community partnerships and steward existing organizational supporters to maintain (and increases) financial support
  • Recruited, trained, and engaged volunteer leaders and chapters
  • Hosted in-person/virtual events to build community and share resources
  • Retain and grow donor/volunteer base through recognition and engagement
  • Management of organizational programming and fundraising in North Carolina and South Carolina

Manager, Olympic Performance

US Archery
11.2023 - 11.2024
  • Manage USA Archery’s national and regional elite programs, ensuring top-tier athlete development
  • Develop and oversee high-performance plans and budgets, enhancing program efficiency
  • Create comprehensive athlete and coach guides and schedules, streamlining registration and facility use
  • Ensure compliance with safety and background screening policies, maintaining a secure environment, achieving 100% compliance rate
  • Source and secure event locations, vendor contracts and logistic support for camps and competitions
  • Elevated athlete performance by implementing targeted training regimens, resulting in measurable improvements in competition outcomes.
  • Managed high-performance coordinators to foster a collaborative and empowering team environment

Manager, Community & Donor Engagement

American Red Cross
11.2018 - 11.2023
  • Oversaw a ten-person team to execute 1,200+ events annually across 19 counties, enhancing community engagement
  • Met deadlines by managing tasks and streamlining processes, ensuring timely project completion
  • Improved Manager Effectiveness scores yearly, excelling in respect, feedback, and career support
  • Pioneered innovative community engagement strategies, enhancing brand visibility
  • Optimized event planning processes, increasing efficiency across multiple teams
  • Forged strong partnerships with C-suite executives to boost organizational objectives
  • Boosted donor retention by 30% through targeted engagement campaigns
  • Developed a strategic plan that expanded partner network by 50%

Senior Community Engagement Manager

National Marrow Donor Program
04.2013 - 08.2018
  • Orchestrated over 250 engagement activities yearly, significantly strengthening donor and partner relationships for sustained support.
  • Ranked top 3 recruiter nationally year-over-year, boosting registry and fundraising efforts
  • Developed and implemented statewide grassroot and peer-to-peer fundraising programs, achieving substantial improvements in funding and resource availability and raising over $250,000 annually
  • Collaborated with teams to improve community offerings, fostering internal advocacy
  • Developed and fostered national partnerships, adding over 10,000 potential donors to the registry, bolstering community outreach and engagement
  • Enhanced staff capabilities through tailored training and development initiatives
  • Spearheaded major donor drives, increasing registry numbers by 15%
  • Analyzed community needs to enhance program offerings, leading to marked gains in local advocacy and support initiatives.

Director of Development

University of South Carolina - Corporate and Foundation Relations
01.2010 - 01.2013
  • Raised over $1M annually, enhancing donor engagement and retention.
  • Guided 16 colleges in funding strategies and research support.
  • Secured major gifts $25,000 and above, boosting contributions.
  • Analyzed donor trends to improve solicitation methods.
  • Cultivated relationships with key stakeholders, resulting in significant increases in donor engagement and overall fundraising success.
  • Evaluated funding trends and donor behaviors, leading to tailored solicitation strategies that maximized contributions.
  • Partnered with college leadership to align fundraising goals, enhancing support for academic initiatives and driving collective success.

Client Camp & Conferencing Manager

Auburn University
01.2011 - 01.2012
  • Managed logistics for 400+ events, coordinating scheduling, registration, dining, housing, and security
  • Generated $500,000 in revenue through summer camp programs, exceeding financial goals
  • Led and coached a team of five, ensuring smooth event execution and client satisfaction
  • Briefed clients and participants, serving as the primary on-site contact for all activities
  • Guided a staff of five, enhancing their skills and performance in event management

Manager of Athletics

Lakeshore Foundation
01.2009 - 01.2011
  • Coordinated and supervised 100+ Olympic/Paralympic training camps at official USOC site
  • Negotiated contracts with partners/vendors, securing over $200,000 in support
  • Planned and managed logistics for 200+ national trips annually for sports teams
  • Organized and led meetings with stakeholders to discuss long-term goals for the athletic program.
  • Ensured compliance with federal laws such as Title IX when making decisions about programs or personnel.
  • Managed day-to-day operations of the athletic department including scheduling, recruiting, fundraising, and event planning.

Senior Director, Delegation Services

2009 Special Olympics World Winter Games
01.2007 - 01.2009
  • Managed Delegation Services Department, overseeing 10 functional areas and 3,500 participants.
  • Supervised five managers and led the development of business operations and policies.
  • Integrated project schedules and facilitated multilingual communication for global teams.
  • Spearheaded innovative strategies to uplift participant experience at global event.
  • Streamlined registration, achieving seamless integration for 109 international delegations.
  • Fostered teamwork across 10 departments to optimize service delivery during major event.

Southeast Area Manager & Coaches Education Manager

Special Olympics Colorado
01.2004 - 01.2008
  • Managed Special Olympics programs for 2,000 athletes, organizing 8 competitions and 3 events annually
  • Implemented statewide Coaches Education, planned training schools, recruited clinicians, and submitted certified data
  • Secured $325,000 in private funding for operational budget
  • Led grassroot and peer-to-peer fundraisers, raising $250,000 for athlete programs, and obtained $150,000 in grants
  • Revamped Coaches Education, enhancing training quality and coach certification rates
  • Optimized event planning processes, increasing operational efficiency and outreach

Field Hockey | Director of High Performance/Assistant Director of Events

United States Olympic Committee, USA
01.2001 - 01.2004
  • Managed all National Team programs, including tours, qualifiers, and promotional events, ensuring smooth operations and high performance.
  • Supervised USADA drug testing and USOC EAHI grant programs, maintaining compliance and athlete welfare.
  • Co-managed national and international field hockey events, overseeing logistics, budget, and vendor coordination.
  • Led meetings with coaches and players to implement High Performance and Olympic policies, enhancing team efficiency.
  • Supervised two High-Performance Managers, assigning tasks and motivating strong performance.
  • Fostered athlete development through effective supervision and policy implementation.

Training Director

Special Olympics Minnesota
01.1998 - 01.2001
  • Managed and planned nine state-level competitions, overseeing site selection, budgeting, and volunteer coordination.
  • Oversaw state-wide training program for coaches, ensuring policy compliance and program effectiveness.
  • Prepared and supervised Minnesota Delegation at 1999 Special Olympics World Summer Games.
  • Elevated certified coaches from 48 to 1,038, enhancing athlete training quality.
  • Transformed coach training with 60 schools established by 2001, up from 1 in 1997.

Education

Bachelor of Arts - Sports and Events Administration

University of North Carolina

Skills

  • Event Management
  • Strategic Planning
  • Community Engagement
  • Project Management
  • Fundraising
  • Budget Development
  • Employee Leadership
  • Partnership Development
  • Customer Service
  • Program Development
  • Operations Management

Certification

Trained and certified Bone Marrow Courier, National Marrow Donor Program

Additional information

  • Olympic and Sports Events Experience
  • Field of Play Manager- Basketball and Gymnastics, 1996 Olympic Games Atlanta GA
  • Operations Manager, 1995 NCAA Women's College Cup
  • Field of Play staff, 1995 ACC Swimming and Diving Championships
  • Field of Play staff, 1995 ACC Field Hockey Championships

Timeline

Community Manager

Foundation Fighting Blindness
12.2024 - Current

Manager, Olympic Performance

US Archery
11.2023 - 11.2024

Manager, Community & Donor Engagement

American Red Cross
11.2018 - 11.2023

Senior Community Engagement Manager

National Marrow Donor Program
04.2013 - 08.2018

Client Camp & Conferencing Manager

Auburn University
01.2011 - 01.2012

Director of Development

University of South Carolina - Corporate and Foundation Relations
01.2010 - 01.2013

Manager of Athletics

Lakeshore Foundation
01.2009 - 01.2011

Senior Director, Delegation Services

2009 Special Olympics World Winter Games
01.2007 - 01.2009

Southeast Area Manager & Coaches Education Manager

Special Olympics Colorado
01.2004 - 01.2008

Field Hockey | Director of High Performance/Assistant Director of Events

United States Olympic Committee, USA
01.2001 - 01.2004

Training Director

Special Olympics Minnesota
01.1998 - 01.2001

Bachelor of Arts - Sports and Events Administration

University of North Carolina
Ashley Collier