Allison Rhodes
Hendersonville
Summary
Entrepreneurial and results-driven professional with a strong foundation in business ownership, finance, and marketing strategy, now transitioning into brand management. Proven ability to develop and grow a brand, engage customers through social media and influencer marketing, and execute strategic campaigns that drive business success. Experienced in managing budgets, analyzing market trends, and building strong customer relationships. Adept at leveraging digital platforms and influencer collaborations to enhance brand visibility and engagement. A strategic thinker with a passion for craft beer, lifestyle branding, and consumer marketing, eager to apply business acumen and creative marketing strategies to elevate brand presence and market share.
Overview
11
11
years of professional experience
Work History
Assistant Manager
Regional Finance
04.2023 - 02.2025
- Generated repeat business through exceptional customer service.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
- Monitored cash intake and deposit records, increasing accuracy, and reducing discrepancies.
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Owner AR Cleaning
Self Employed Services
07.2019 - 04.2023
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
- Consulted with customers to assess needs and propose optimal solutions.
- Trained and motivated employees to perform daily business functions.
- Managed day-to-day business operations.
- Advertise and Contract New customers
- Host Advertising Events
- Managed purchasing, sales, marketing and customer account operations efficiently.
Administrative/Onboarding Executive
South College
01.2014 - 07.2019
- Host Marketing Events for potential student Candidates
- Identified trends and assessed opportunities to improve processes and execution.
- Assessed and analyzed departmental budgets and opportunities to increase onboarding performance and headcount.
- Interviewed, recruited and trained new onboarding candidates.
- Reviewed student concerns and new opportunities to drive business strategies.
Education
High School Diploma -
TC Roberson High School
Asheville04-2010
Skills
- Strategy & Planning
- Developing and executing social media strategies
- Campaign planning and goal setting
- Budget management for paid ads
- Social Media Management
- Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube
- Content Creation & Strategy
- Copywriting & storytelling
- Video editing (CapCut, Adobe Premiere, Final Cut)
- Paid Advertising
- Facebook & Instagram Ads
- Community Engagement & Growth
- Influencer marketing & collaborations
- Customer engagement & brand reputation management
- Viral marketing & trend tracking
- Soft Skills
- Creativity & storytelling
- Trend analysis & adaptability
- Strong communication & collaboration
Timeline
Assistant Manager
Regional Finance
04.2023 - 02.2025
Owner AR Cleaning
Self Employed Services
07.2019 - 04.2023
Administrative/Onboarding Executive
South College
01.2014 - 07.2019
High School Diploma -
TC Roberson High School
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